Over 20 years ago, Posidex was born out of a pressing business need.
India’s largest banks were drowning in data. The sector was unable to unify, enhance, and manage the vast ocean of customer information to get a correct, complete real-time 360° view of their customers. It was shredding their business performance and customer experience.
We realized their struggle and seized the opportunity to innovate. With our state-of-the-art entity resolution algorithms and customer MDM, we tackled the 3V problem—volume, velocity, and variety/veracity of data. Our proprietary AI/ML technology redefined customer data management, enabling real-time and actionable insights.
And that was just the beginning.
Through relentless innovation, we earned the unshakable trust of the banking giants. Whenever they grappled with business growth, risk mitigation, fraud prevention, and compliance issues, we stepped in to turn chaos into clarity. Our technology paved the way for the digital transformation of the Indian BFSI sector.
The impact did not stop there.
The success we achieved with Indian banks resonated across many sectors like Financial Services, Insurance, Government departments, Retail, Telecom etc. Organizations saw the value of our solutions, and so our footprint grew. And it grew at an extraordinary rate. For over 60 major Indian enterprises, we became the growth and innovation accelerator.
Today, the world demands more privacy-enhanced, localized, and personalized data experiences. And Posidex stands at the forefront of this evolution.
We are creating a new era of contextual customer insights. An era where trust, precision, and relevance meet seamlessly using VEARE tokens through our proprietary mathematical algorithm. These tokens keep customer data secure and private at all stages of processing and sharing.
For businesses worldwide seeking enhanced customer data value, Posidex is a steadfast ally. We lead the way in contextual data insights, privacy assurance, and data trust.
| Products and Services | Description |
|---|---|
| prime 360 | Prime360, trained on 5 billion customer records, delivers unmatched deduplication. The real-time entity search and match ensures businesses work with clean, accurate customer data. Its AI-powered algorithm that supports multiple languages instantly detects duplicates, links records across systems, and creates a unified customer view. Businesses can streamline KYC, prevent fraud, and enhance personalization—driving smarter decisions and seamless customer experiences with it. |
| Relate | Relate uncovers hidden patterns, anomalies, and connections within customer and business entity data. The network relationship discovery product creates dynamic knowledge graphs. It reveals intricate relationships, aiding in fraud detection, risk assessment, and customer intelligence. Businesses gain deep insights into affiliations, behaviors, and influence networks, enabling smarter decisions, stronger compliance, and enhanced customer engagement. |
| Prime MDM | PrimeMDM is one of the most powerful customer master data management platforms that unifies, enriches, and secures customer data in real time. It delivers a single source of truth across systems, ensuring accuracy, privacy, and compliance. With AI-driven entity resolution, the lightweight, modular PrimeMDM empowers enterprises to drive customer-centric growth while mitigating risk. Whether streamlining KYC, enhancing customer experiences, or ensuring compliance, it makes business more efficient
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| PII Data Vault | Secured processing of sensitive customer data using cryptographic computing & searchable encryption. This is next-generation data protection, purpose-built for an AI-driven, regulation-heavy world. |
| PrimeVer | PrimeVer is an Automated Customer Info Validation solution designed for fast, accurate, and scalable data authentication. It streamlines KYC by instantly verifying customer details against trusted data sources, reducing onboarding friction and fraud risks. With AI-driven matching and real-time validation, businesses can ensure compliance, enhance customer experience, and accelerate decision-making. PrimeVer minimizes manual effort, improves data accuracy, and strengthens regulatory adherence. |
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